Tag Archives: Blog

ANNALANE ENJOYS HAPPY TIMES WITH HER MAMA

AnnaLane is wearing Countryside Doll, available in stores now in sizes 2T-16.
AnnaLane is wearing Countryside Doll, available in stores now in sizes 2T-16.

Our Brand Ambassador AnnaLane, age 4, sings, bakes, shops and plays with her mama. This May, AnnaLane shares with us what she loves about her mama.

What did you and your family due to celebrate Mother’s Day?
Daddy and I gave Mama some new clothes and took her out to eat at one of her favorite restaurants after church. Then, she watched me play on my bouncy water slide the rest of the day.

What are 3 interesting things to know about your Mom?
She likes to buy me clothes. She loves taking pictures.  She loves me very much.

What do you know about your grandmothers?
I have a GiGi, a Nonnie, and a Grandmama.  They all let me do whatever I want.

What does your mom do to make you laugh? When does your mom make you angry? Most happy?
My mama makes me laugh when we sing funny songs together.  I also love for her to tickle me. I get angry sometimes when it gets late, and Mama won’t let me play outside.  She makes me happy when she plays with me outside.

Do you know how your Mom and Dad first met? Please tell us!   
One of my mama and daddy’s friends told my mama that Daddy would like to go out on a date with her. Mama said yes, so they went on a date.

In what ways would you most like to be like your mom?
I want to be as pretty as she is with long hair.

What do you and your mom most like to do together?We like to spend time with my GiGi.  We also like to bake. Mama lets me help. Mama also jumps on the trampoline with me.

What do you like to do with your mother? Share your stories with us!

VALENTINA WANTS “TO DANCE LIKE HER MOM.”

Valentina is wearing Vicki, which is available in sizes 12M-16.
Valentina is wearing Vicki, which is available in sizes 12M-16.

May is the time to honor our moms. Our Brand Ambassador Valentina, age 4, hopes she grows up to be as nice as her mom. Here’s what else Valentina told us about her mom:

What did you and your family due to celebrate Mother’s Day?
We went to Orlando to go to Disneyworld.

What are three interesting things to know about your mom?
She loves to dance; she looks like me; and she loves to go to Italy.

What do you like most about your grandmother?
My mimi is always nice to me and gives me cookies. She always lets me play make-up when I am in her bathroom.

What does your mom do to make you laugh? When does your mom make you angry and happy?
Mom makes me laugh when she acts silly. When she tells me what to do, I get angry. I am most happy when she surprises me and gives me kisses and hugs.

In what ways would you most like to be like your mom?
I would want to be nice and dance like her.

What do you and your mom most like to do together?
Go shopping and get our nails done.

What’s your favorite memory about your mother?
I love that my mommy volunteered as much as she did in my class this year because I got to spend time with her and my friends at school.

Valentina is wearing our Vicki dress from the Isobella & Chloe spring collection, available in stores now in sizes 12M-16.

Want to purchase this dress?
http://www.bestofchums.com/product-p/8530gy.htm

A Retrospect on Isobella & Chloe’s Otis Mentorship 
by Emily Fong, CEO Isobella & Chloe

Patrick Yang, Isobella & Chloe owner, with Michelle Kim, winner of Otis Thimble Award.
Patrick Yang, Isobella & Chloe owner, with Michelle Kim, winner of Otis Thimble Award.

May 2, 2015 – Otis College of Fashion and Design held their 33rd Annual Otis Scholarship Benefit and Fashion Show at the Beverly Hilton Hotel.  About 900 attendees participated, including professionals in entertainment, fashion, business and finance, plus students, alumni and other supporters. Isobella & Chloe’s owner, Patrick Yang, represented our brand at the event and awarded the super-talented Michelle Kim with the Otis Thimble Award for having the best sketches and overall look for the fashion runway.

The event was such a rewarding experience — even one that filled me with a warm sense of pride.  We got to see everybody’s collaborative work coalesce into one grand and glitzy event.  We got to work with amazingly gifted students and dedicated staff, notably Rose Brantley and Katheryn Igarashi, who were both there with us through the whole semester-long mentorship program.

By imparting our brand’s knowledge and practical experience, Gloria Corpus and I hoped to give these talented student designers good insight on how to bring a swimwear collection to market. Our involvement gave students an inside look into the children’s fashion industry and how challenging and competitive it is to make a fashion line profitable. During this whole process, this Trina Turk quote from Inc. Magazine resonated with me, which was,

“I think the recession changed the industry for the better. People are thinking more about what they are purchasing. The customer is thinking, ‘Am I going to spend $350 of my hard-earned money on this dress?’ That’s how I shop – I’m only going to buy something that I love. It’s forcing the entire industry to create better products.”

Through this mentoring process, students learned the real-life design process: testing, manufacturing, fabrication techniques, materials, merchandising, and, most importantly, how to create knockout fashion. That is the major tenet at Isobella & Chloe, and an important lesson for these promising, talented, and creative individuals on the verge of branching off into their own trials in the fashion industry.

Since the theme of the Otis Fashion Show this year was water, we asked the students to create a girls’ swimwear collection inspired by the ocean’s delicate and stunning ecosystem. Inspiration came from the rich jewel-tones one would discover from the ocean, coral reefs, and sea life. The project was a commemoration to our oceans and a reminder to preserve our ocean life by living conscientiously and conserving water. This experience was a true reflection on how creating art through fashion can help promote the environmental message of conservationism and sound stewardship of our natural resources. It was a perfect example of what it means to be fashion-forward fashionista – where ones outfits truly represent our sentiments.

For my much-beloved readers, you can find more information and pictures of Isobella & Chloe at the Otis Benefit both here and here.

Swimwear design from Michelle Kim after Otis mentorship program with Isobella & Chloe
Swimwear design from Michelle Kim after Otis mentorship program with Isobella & Chloe

MAY IS THE MONTH TO CELEBRATE MOMS

We hope you and your family had a happy Mother’s Day celebration.
Since May is the month that we celebrate our mothers, we put the spotlight on our Brand Ambassador’s mothers. Madison, age 10, shares her thoughts and feelings about her mother, Sarah.

What did you and your family due to celebrate Mother’s Day?
I made Mothers Day cards and we all went to lunch. To me, my mother is awesome.

What are three interesting things to know about your Mom?
She takes selfies with me; she jumps on the trampoline with me, and she comes to all my school events.

What do you want to share about your grandmothers?
My Mimi is a realtor and she dances with me. My Memaw lives in Florida and we see her at the beach.

What does your mom do to make you laugh? When does your mom make you angry? Most happy?
I laugh when my mom dances; she makes me angry when I have to clean up my messes; she makes me happy when we go get snow cones on Fridays after school.

What do you and your Mom most like to do together?
We like to go shopping all day! I also love it when my Mom helps me with my dance recitals.

Share with us some memories about your mother and the things you like to do together!

Madison is wearing Isobella & Chloe Park Ave dress, available from size 4-16.

A SHORE THING

S15_19-1024x682

The Isobella & Chloe award-winning swimwear collection is in stores now. The wide selection of hot new color combos features one-piece and two-piece designs that have a double dip of embellishments to make a big splash, including ruffles, floral appliqués, and wavy, wild-when-wet prints.

Girls will go wet & wild for Endless Summer, a sister set that features ripples of stripes in lobster red and sunset coral. The younger set’s style features a peek-a-boo lace bodice that sports an age-appropriate fashion flair.

What swimwear do you most remember as a child? What is the young girl in your life’s favorite summertime memories. These are the memories that can last a lifetime. Get in the swim with Isobella & Chloe swim fashions.

To find an Isobella & Chloe retailer near you, go to https://isobellaandchloe.com/store-locator/.